Privacy policy

The protection and the safety of personal data have high priority. That is the reason why we strictly follow the rules of the German Federal Data Protection Act (BDSG). Hereinafter you will be informed which kinds of data are measured and for which purpose they are measured.

Data transmission / Data logging

When visiting this website the web-server automatically records log-files which cannot be assigned to a certain person. These data contain for example the browser type and version, the used operating system, Referrer URL (the last visited site), IP address of the used computer, date and time of access, file request of the client (file name and URL). All of these data are collected for statistical evaluations. There is no transfer of these data to third parties.

Usage of personal data

Personal data will only be collected and processed if you provide these data voluntary for example during a request. If there are no reasons regarding a business processing which make it necessary to have your data, you can revoke your approval to record your personal data at any time (this has to be written, for example by email or fax). Your data will not be transferred to third parties except legal provisions make this necessary. 

Information, Change and deletion of your data

In accordance with applicable law you have the possibility to send us a written demand to check whether we have stored some personal data of you. You will receive the answer immediately. 

Security of your data

Your provided personal data are secured by all technical and organizational security measures so that it is impossible for unjustified third parties to gain access to them. Due to the fact that there is no full data security by email you should send very sensitive data by post. 

Cookies

On some of our sites we are using so called “Session-Cookies” which make it easier for you to use our website. These are small text files which are stored on your hard drive during the time of your visit on our website. Depending on the settings of your browser-programme they will be delated after ending the browser. These cookies do not retrieve any of your stored data on your hard drive and will not affect your computer or any files. Most of the browsers are adjusted that they accept the cookies automatically. You have the possibility to disable the storage of cookies or set your browser that it will point out when it is sending cookies. 

Google analytics

This website is using Google Analytics, a web analysis service of the Google Inc. (“Google”): Google Analytics is using so called “Cookies”. These are text files which are stored on your computer and enable us to analyse the usage of this website. The through the cookie generated information regarding your usage of this website are usually sent to a server in the USA and there they are stored. In case of an activation of the IP-anonymization of this website your IP-address will be cut within the European Union or in other signatories of the agreement on the European Economic Area. Just in exceptional cases will the whole IP-address be sent to the Google server in the USA and be shortened there. The operator of this website gave Google the task to use this information to evaluate your usage of this website, to compile reports about the website activities and to provide more services regarding the web usage. Your IP-address which is stored for the purpose of Google analytics will not be brought together with other data of Google. You are able to avoid the storage of the cookies with an appropriate setting in your browser software; we would like to make you aware of the fact, that in this case it is possible that you will not be able to use all the functions of this website. Moreover you are able to prevent the recording of the data referring your usage of this website (incl. your IP-address) and the processing of this data through Google if you download and install the here available browser-plugin.

You find more information about terms of use and data protection here https://www.google.com/analytics/terms/us.html or here https://www.google.de/intl/en/policies/ We would like to inform you that on this website the code “anonymizelp” is added in Google Analytics which ensures an anonymous storage of the IP-addresses (IP-masking).

We are also using Google Analytics to evaluate data of AdWords and the Double-Click-Cookie for statistical purposes.

Re-targeting

Our websites is using re-targeting technologies. We are using these technologies to make our internet offer more interesting to you. This technology makes it possible for internet users who have already visited our shop and have been interested in our products to advertise on the websites of our partners. We are convinced that the influence of personalized, interest based advertising is more interesting for the users than advertising that has no personal connection. The insertion of these advertisements on the pages of our partners is based on a cookie technology and an analysis of the previous usage behavior. This form of advertising is completely pseudonym. No personal data will be saved and no user profiles will be combined with your personal data.

I agree that cookies will be used and data of me will be collected, saved and used. Furthermore, I agree that my data will be saved in cookies beyond the end of my browser session and that I will be able to access them again on my next visit to this website. This consent can be revoked all the time. Therefore I have to change my browser settings by refusing to accept cookies in my browser settings.

Switching of interest-related advertising with the help of "Retargeting"

This website uses "retargeting tags". The Retargeting tag is a JavaScript element that is placed in the source code of the website. While visiting a page on this website with “retargeting tags”, an advertiser of online advertising for example Google will place a cookie on the computer of the user and sort it into the correct target group list. This cookie will be used to switch retargeting campaigns (interest-related advertising) on other websites. Studies have shown that the inclusion of interest-related advertising is more interesting to the user than advertising which is not related to the interests or of the previous websites.

Setting and deactivation options

Third parties, including Google, use cookies to switch ads on the basis of previous visits of the users. Note that no personal data will be saved. Users of this Website are able to deactivate cookies. They have to visit the site google-ads page. Furthermore they can deactivate the use of third-party cookies by visiting the Network Advertising Initiative page and make the appropriate settings there.

Changes of this Privacy Policy

We will update these policies to protect your personal data from time to time. Therefore you should visit this website occasionally to keep you up to date and how we protect your information and how we improve the content of our website. In case that we make any significant changes in collection, use and / or forward of the provided personal data, we will inform you with a clearly visible reference on our website. By using this website, you agree to the terms and conditions of these policies for protection of your personal information.

Privacy policy from: 07.11.2013